Let's forget what we have already invested in the idea that local events are always a decisive factor in choosing a destination.
This hierarchy is not stable and does not apply everywhere in the same way; with fresh eyes, its impact is conditional.
For a business trip where the goal is a technical installation, a festival like Sónar in Barcelona does not change the chosen destination.
We should ask ourselves if we would have paid attention to local events if we hadn't already started with that.