Three characters in this market: the hasty traveler, the bargain seeker, and the curious tourist. The idea that local events are a major component of travel planning is an excessive simplification; their importance is in reality very conditional. For a family just seeking the beach and rest by the Baltic Sea, a distant festival will have no real influence on their experience. Asserting that it is a major component is to ignore the reality of many trips where simplicity and price take precedence. If their bookings are made and their budget is fixed, a local event becomes a simple background noise, not a decisive factor for their vacation narrative arc.