Twenty years later, the idea that local events are a decisive criterion in validating a destination will be a relic of the past.
The arc leans towards ultra-personalized travel, where tomorrow's infrastructure will allow such fluidity that these events will no longer be structural constraints.
Predictive algorithms and on-demand services will make real-time experience modulation so simple that crowds or inflated prices can be avoided without rigid planning.
The generation choice will focus on the experience itself, not on static planning dictated by an event calendar.
Imagine a future where technology allows you to avoid the Sanremo Festival if you prefer tranquility, or to integrate into it without extra cost, thanks to dynamic offer adaptation.