The idea that a photo of The Wave on a guide cover could standardize an entire trip is, in reality, an oversimplification of the real planning of such a stay.
The hidden cost of such a vision is minimizing all other practical constraints.
If you do not get the permit for The Wave, which often happens given the demand, your trip becomes anything but uniform compared to the initial image.
Then, you have to shift your plans, look for alternatives like Antelope Canyon, which also requires reservations, or the Grand Canyon, which is vast and demands a different approach.