Seeing a photo of « The Wave » on a guide can certainly be a powerful source of inspiration for a trip, igniting a spark that drives exploration, and it's true that a strong image can crystallize desires and guide research.
However, reducing a first trip in the American Southwest to this visual discovery alone, as if it "standardized" the entire itinerary and the ability to find lesser-known places, is an oversimplification.
In reality, meticulous planning and in-depth research are what truly allow discovering these hidden treasures, far beyond the initial impulse.
For example, to visit « The Wave » itself, you need to participate in a permit lottery, a step that isn't "standardized" by a simple photo on a guide cover.
A successful trip is the result of a proactive approach and many concrete steps, not just a visual love at first sight.