Does simply tracking the number of AI models on OpenRouter actually make those models appear or expand from 63 to 668? That's a classic marketing hype move, confusing a thermometer with the sun.
The data might show an expansion, but it doesn't prove the tracking itself caused the growth.
What really changes things for model availability is developers releasing new models, users demanding more options, or OpenRouter actively finding more providers.
Without those real drivers, a nice glossy report showing more models is just that—a report, not a mechanism that creates new ones.